We believe You deserve to enjoy exceptional beverage experiences,
delivered with the highest standards.

We believe drinking well is a form of self-respect.

In a world full of sugar-laden drinks, industrial flavors, and fake promises, we exist to challenge the norm.

We are here to reimagine what a beverage can be — functional, beautiful, and rooted in real craftsmanship.

Because what we drink matters.
Because You Matter.

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  • 100% Made in Switzerland

    Experience Swiss craftsmanship in every sip. The Swiss Standard cocktails and mocktails are proudly made in Switzerland, using 100% Swiss manufacturing for unmatched quality, precision, and sustainability.

  • No added Sugar

    Enjoy cocktails without guilt. The Swiss Standard offers no added sugar, delivering a lower-calorie alternative to traditional cocktails. Crafted with premium ingredients, our drinks maintain rich, natural flavors without compromise.

  • Pure quality, and nothing less.

    Excellence in every sip. The Swiss Standard selects only top-quality ingredients, from small-batch spirits to fresh juices and premium vitamins. No compromises, just authentic flavors crafted for a superior cocktail experience.

  • Respect the Environment

    Drink responsibly and sustainably. The Swiss Standard uses 100% recyclable packaging, from bottle to cap, reducing environmental impact. Enjoy premium cocktails while making an eco-friendly choice for a greener planet.

  • From travelling the World, to your Fridge

    Expertly crafted by professionals with 15+ years of experience, our cocktails reflect a global bartending journey. Developed with top mixologists, each recipe brings bar-quality excellence straight to your fridge—ready to enjoy anytime.

  • Intact Flavour, Incredible Shelf Life

    Premium taste, all year round. The Swiss Standard cocktails stay fresh for over a year with advanced pasteurization, preserving vibrant flavors without compromise. Enjoy every sip with the same rich quality from start to finish.

  • Available in the Best Venues of Switzerland

    Enjoy The Swiss Standard at top venues across Zurich and Switzerland. Whether at a premium restaurant or a night out, ask for Ready 2 Shake cocktails and experience bar-quality luxury anywhere.

  • Join the Smart Side

    Love The Swiss Standard? Join our affiliate program and share your passion for premium cocktails while earning rewards. Apply now via the dedicated section on our website and become part of our growing community.

With Dedication to Offer the Best:

Vision

We imagine a World where every drink you have is associated to a memorable life experience, and shows your identity by your choices, from being health conscious to celebrative. We care about ourself and we want the best.

Mission

We will redefine the industry standard, making sure that the minimum quality of any drink you have is the maximum you've experienced in your life so far, with the maximum freedom of mind on how to enjoy it, from storage to consumption.

Values

At The Swiss Standard, our values are simple yet profound: quality, transparency, sustainability, and passion. Every decision we make, from sourcing ingredients to delivering the final product, reflects our commitment to these principles.

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Our Partners

  • Foodflows

    Premium Coffee importer, with a concept from the farm to the bag, delivers the most authentic Brazilian flavor, and roast the coffee just before my productions, giving the excellent coffee flavor to espresso martini, liqueurs and syrups.

  • FiGee

    One of the best Spirits importers of all Switzerland, follows the philosophy of working exclusively with high quality products, and these are exactly the spirits that you get into The Swiss Standard's products.

  • Special Ingredients Europe

    The best European ingredients shop, that never let us down with orders and deliveries including methilcellulose, aromas, sucrose esters, and it's with immense pleasure that we partered, making sponsored videos and testing the new products with our chemical knowledges.

Testimonials

  • “Super easy and seriously good.”

    I tried the Pornstar Martini for a small get-together and honestly didn’t expect it to be this close to what you’d get in a proper bar. We just shook it and served: everyone asked where I got it. Will definitely reorder. - Sara M.

  • “I use the NOSS in everything.”

    I’m a bartender and started using NOSS instead of sugar syrup: way lighter and honestly easier to work with. Also works great in iced coffee and even smoothies. Didn’t think I’d care about this stuff, but now I’m fully converted. - Gabriel B.

  • “My kids love it — and I love what’s in it.”

    We keep a 5L bag of Super Lemonade in the fridge and it’s become the go-to for the whole family. I mix it with cold water and ice for the kids and they think it’s a treat — but I know it’s without sugar and has vitamins, so I feel good giving it to them. Super convenient too. - Elena R.

Our Social Channels

  • Instagram

    Main Channel.

    Everyday moments, Academy Reels, and more.

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  • Linkedin

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    Business foundation and enterprenuership.

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  • Facebook

    The Jolly.

    The place where mixed content gets posted.

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